Campaign India19h
Pokémon firms up five-year marketing plan for India; to invest INR 125 crore
The Pokémon Company is introducing an aggressive five-year plan to enhance its presence in India. As the first step, it is ...
Campaign India20h
In-store shopping preferred across India: Ipsos study
At least three in four citizens (76%) from tier-3 cities in India prefer the in-store shopping mode the most, indicating the ...
Campaign India20h
CMOs must master AI to prove marketing’s business impact: Rohit Dadwal
MMA Global’s CEO for APAC tells Campaign that AI can revolutionise marketing but only if CMOs shift the narrative from ...
Campaign India22h
AKQA Group CEO Ajaz Ahmed resigns after 30 years
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