Starbucks taps former Chipotle executive
Starbucks new CEO hires fellow Chipotle exec. to lead branding
Starbucks (SBUX) appoints Tressie Lieberman, a former Chipotle (CMG) executive, as chief brand officer under new CEO Brian Niccol. Read more here.
Starbucks taps former Chipotle executive as global chief brand officer
In his first week on the job, CEO Brian Niccol said improved the company's branding was one of his four priorities to turn around the U.S. business.
Starbucks hires ex-Chipotle executive to lead brand revamp
Starbucks Corp. hired a former Chipotle Mexican Grill Inc. executive to lead a key priority for new boss Brian Niccol: restoring the company’s coffeehouse vibe.
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Tressie Lieberman, who has worked with Chipotle, Taco Bell and Pizza Hut, will oversee marketing for the coffee shop giant.
Starbucks CEO taps Chipotle alum for top marketing role
Starbucks new CEO taps fellow Chipotle alum for top marketing role. Starbucks on Friday announced it hired food marketing veteran Tressie Lieberman to take its top marketing job, the latest in a spate of executive reshuffling by new CEO Brian Niccol.
Starbucks new CEO taps fellow Chipotle alum for top marketing role
Starbucks on Tuesday announced it hired food marketing veteran Tressie Lieberman to take its top marketing job, the latest in a spate of executive reshuffling by new CEO Brian Niccol. Lieberman and Niccol overlapped at Chipotle,
Starbucks’ Niccol Taps Ex-Chipotle Executive to Reposition Brand
Starbucks Corp. hired a former Chipotle Mexican Grill Inc. executive for a key role in new boss Brian Niccol’s efforts to reverse a sales slump and revitalize the brand.
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Tressie Lieberman, executive vice president, global chief brand officer at Starbucks. (Starbucks Photo) Tressie Lieberman is ...